SOUL SENSORY BRAND CREATION
Soul Sensory's aim is to help people with autism to access events which could potentially be difficult due to sensory overload.
They aim to provide a 'safe space sensory tent' at outdoor events and festivals that can be accessed by all ages.
The logo and icons use the great outdoors as inspiration with each one representing one of the five senses:
Butterfly – sight
Bird (with ear defenders) – hearing
Frog – taste
Worm – touch
Flower – smell
The colour palette and typography were chosen for their friendly, personable feel.
For more information on the fantastic work that Soul Sensory carries out please visit Facebook.com/nurturesoulbeyond/
Click on image to enlarge.